Let’s say you have an idea for your SaaS. You built it with passion and motivation, adding many features to help users. After launching your product, you find out that users are not satisfied with your features and want something else. Now what? Your invested time and money feel wasted.
This is where the concept of an MVP (Minimum Viable Product) comes in. It is very important to consider an MVP if you are starting a new business or product. It saves you a lot of time and money and helps you test whether users are really interested in your solution.
In this article, we will understand what an MVP is, why it is significant, and mistakes to avoid while building your MVP.
So, let's get started.
What Is MVP (Minimum Viable Product)?
In simple terms, an MVP is the first version of your product that you launch to users with just enough features to be functional. Think of it as your product’s bare minimum—a version that solves a core problem for your audience without all the extra features. It’s not about creating a product that’s full of bugs or unusable; it’s about offering the basic, core solution.
The MVP allows you to test your idea with real users and gather feedback. By doing this, you avoid wasting resources on features people may not even care about. It also gives you insights into how your product is being used and whether you're on the right track.
An important point to note: Just because it’s called "minimal" doesn't mean your product shouldn’t work properly. The goal is to ensure your MVP is useful and valuable in its most basic form, even if it doesn’t have every feature you're envisioning for the future.
Why MVP Development Is Essential for Startups
One of the biggest mistakes entrepreneurs make is overbuilding before launching. Let’s say you spend months (or even years) perfecting a product without testing it with real users. When you finally launch, you might discover that half of the features aren’t even what your customers want or need.
MVP saves you from this nightmare. Instead of guessing what your customers need, you put out a basic version and learn directly from them. Plus, you get the chance to pivot early on if things aren’t working out, saving time and resources.
For example, Dropbox started as an MVP. Instead of building out the full software, they created a simple demo video explaining the concept. The response they received from that video told them it was worth pursuing further. It’s about proving your idea in the fastest, simplest way possible.
Steps to Building Your MVP
1. Identify the Core Problem
Before starting development, you need to understand what problem your product is solving. Ask yourself: What’s the main issue my users face, and how does my product help?
Your MVP should focus on solving this problem in the simplest way possible. This clarity will guide your decisions on which features are essential and which ones can wait for future versions.
2. Define the Must-Have Features
Once you’ve identified the core problem, list all the features that could potentially solve it. Then, separate the “must-haves” from the “nice-to-haves.” Your MVP should only include the features that are absolutely necessary to provide value to users. The rest can be added later, once you’ve proven that people actually want and need what you’re offering.
3. Choose the Right Development Tools
With today's no-code tools and frameworks, building an MVP is easier and cheaper than ever. Platforms like Bubble, Webflow, or even Airtable let you create functional products without writing any code. This means you can launch your MVP faster and at a much lower cost compared to traditional development methods.
However, choosing the right tool depends on what you're building. If you're developing a web app, Bubble might be the best option. For a landing page, Webflow could be more suitable. Take your time with this step—choose a platform that will allow you to scale your MVP without facing technical issues later on.
If you are a non-technical founder, Zeroqode’s expert team can build your MVP on Bubble using best practices. Feel free to reach out to us.
4. Launch and Gather Feedback
Once your MVP is ready, release it to a small audience. This can be a beta group or your initial target customers. Gather as much feedback as possible. What do users like? What are they struggling with? This feedback is crucial for guiding your next steps in development.
A real-life example? Instagram. It started as a basic app called Burbn that allowed users to check in at locations and share photos. The team quickly realized that users were more interested in the photo-sharing feature than the rest. They pivoted, stripping down the app to focus solely on photo sharing, which eventually became the Instagram we know today.
5. Iterate Based on Feedback
MVP development doesn’t stop at the first launch. After gathering feedback, it’s time to iterate. This means improving your product, adding new features based on user requests, and fixing any bugs or issues. The key is to listen to your users and make changes accordingly.
However, avoid the trap of adding too many features at once. Continue following the MVP mindset: add only the features that solve user problems. This keeps your product lean and focused.
Benefits of Starting with an MVP
Cost-effective: By focusing only on the core features, you avoid spending money on unnecessary development.
Faster launch: You can release your product sooner, allowing you to learn from real users.
Real feedback: Instead of guessing what users want, you get concrete insights that will guide your future development.
Easier pivots: If your initial idea isn’t working, an MVP allows you to pivot without too much investment.
Common Mistakes to Avoid in MVP Development
1. Overloading with Features
It’s tempting to keep adding features, hoping to attract more users. But this often leads to a cluttered, confusing product. Stay focused on your core offering.
2. Skipping Market Research
Even if you’re excited about your idea, you need to ensure there’s a real market for it. Talk to potential users before you start building, and gather insights to guide your MVP.
3. Waiting Too Long to Launch
Your MVP isn’t supposed to be perfect. If you’re delaying your launch because you want everything to be flawless, you might miss out on valuable feedback that could improve your product.
Example of Success through MVP Development
Airbnb is a prime example of an MVP success story. The founders needed a way to make some extra cash, so they rented out air mattresses in their apartment and created a simple website. This basic concept grew into one of the world’s most successful startups. They didn’t need a fancy website or complex features to get started—they simply solved a problem (finding affordable accommodation) and built from there.
For more examples, read our case study on how we helped GoodCourse build their MVP on Bubble.io (Selected for the Y Combinator 23 batch).
MVP development is one of the smartest ways to bring a product to life without wasting resources. It allows you to focus on what really matters—solving your users’ problems. By starting small, gathering feedback, and iterating based on what you learn, you set your product up for success.
At Zeroqode, we make this process even simpler with no-code tools. We help entrepreneurs, startups, and businesses build their MVPs without needing traditional coding. Check out our portfolio of apps built on Bubble, and feel free to reach out to us.
Lastly, get clear on the core problem, focus on must-have features, and build something your users will love. Keep it simple, stay agile, and you’ll be on the right track to creating a product that truly delivers.